Cool Posts on Business-y and Marketing Issues

2007 December 15
by Ivana Taylor

Axr003258 I submitted an article to Carnival of the Capitalists blog carnival and actually got listed.  It was my first submission, but I learned a lot from the other articles and/or bloggers that were listed.  Here is either a find from their blog or what I thought about their article.

Check out Wilson Ng’s Reflections of a BizDriven Life.  His article on "Charging what you can get away with" is wonderful.  People don’t often want to write about price – so that means that good pricing articles are hard to find.  This is a good one. 

Read this article and really reflect on how often you UNDERCHARGE and undervalue what you offer.  I especially like the example of the high-end hotel chains charging $10 per day on internet.  I’ve often come to the same conclusion – they do that because they can.  If you’re already paying close to $200 per night – what’s another $10 that’s reimbursable by your employer anyway?!  You can disagree with that, but that’s the way the cookie crumbles.  And if your experience is a good one – then it’s money well spent.

More great pricing thoughts for start-ups at The Startup Blog at Partner Up.  I found this post at the Carnival of the Capitalists blog this month. 

I didn’t intend to do this – but here is another Carnival of the Capitalist blog finds that I enjoyed. It comes from Sales Machine, and goes through an extensive list of what customers want and what you need to know about customers.  Do just a few consistently and sales will probably not be an issue for you.

3 Responses leave one →
  1. December 17, 2007

    Thanks for the kind words about my “what customer want post” on BNET’s Sales Machine blog. I might note that one commenter added “customers want buying to be fast and easy” — another good piece of advice.

    Nice blog, BTW.

    Geoffrey

  2. December 17, 2007

    Thanks for the thanks – and your article is terrific! And the commenters addition speaks to a serious peeve of mine. I hate it when businesses make it hard for me to give them money. Something just seems wrong with that.

  3. July 30, 2009

    Nice,

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