Comments on: Customer Loyalty Requires Authenticity

By: bizowner

bizowner — Thu, 04 Sep 2008 18:15:32 +0000

Interesting take, Ivana. Not much of a political person, but McCain’s choice struck me as so unorthodox and in a way risky — not safe and carefully calculated — it seems vintage McCain. We ARE seeing the real candidate there.

By: Ivana Taylor

Ivana Taylor — Thu, 04 Sep 2008 12:29:09 +0000

Personally, I’d like to have all “marketing” messages eliminated from the process – that includes radio and TV ads. What I would love to see instead is that every candidate has to fill out a standard form that outlines (in writing) their position and action plan. This informtion would then be mailed to every citisen/household/voter for review. I would also make it mandatory that each candidate fills this out WITHOUT assistance from any consultant – other than their spouce

If people – then – want to comment and analyze, they would be free to do that. But what’s written is sent to voters and that’s that. In fact, I would put those candidates in a room to fill the thing out – just like one of those employment tests they do for execs. Yes – then we would have an industrial psychologist analyze the results and write a report – which is included in the packet.

NOW – we can vote – and save our valuable TV entertainment time and political donations for truly important things (insert what you think is important here)

By: Diana

Diana — Thu, 04 Sep 2008 12:20:06 +0000

Ivana.. funny, I am feeling that this election in particular we are seeing something different… history making opportunities almost force authenticity in my opinion. There is so much at stake on both sides that I think we will see more and more authenticity and it won’t always be “pretty”.

I personally am ONLY focusing on listening to what the TOP 4 (pres noms and vp noms)have to say, not news commentators or anyone else. As for the issues, I will look at the “party” platforms not depend on speeches or what the “experts” have to say.