Comments on: InfusionSoft Puts Their Mouth Where Their Money Is http://www.strategystew.com/2010/03/12/infusionsoft-puts-their-mouth-where-their-money-is/ Practical Marketing Strategies for Small Business Wed, 01 Sep 2010 07:07:33 -0400 hourly 1 http://wordpress.org/?v=3.0.1 By: Join Me On John Assaraf’s Inner Game Program! | Strategy Stew http://www.strategystew.com/2010/03/12/infusionsoft-puts-their-mouth-where-their-money-is/comment-page-1/#comment-1262 Join Me On John Assaraf’s Inner Game Program! | Strategy Stew Wed, 24 Mar 2010 12:28:48 +0000 http://www.strategystew.com/?p=740#comment-1262 [...] InfusionSoft Puts Their Mouth Where Their Money Is (strategystew.com) [...] [...] InfusionSoft Puts Their Mouth Where Their Money Is (strategystew.com) [...]

]]> By: Ryan Mettee http://www.strategystew.com/2010/03/12/infusionsoft-puts-their-mouth-where-their-money-is/comment-page-1/#comment-1244 Ryan Mettee Mon, 15 Mar 2010 18:25:00 +0000 http://www.strategystew.com/?p=740#comment-1244 Ivana, great points about Infusionsoft. I also attended the event, and the biggest takeaway to me was pretty simple: companies that provide an extraordinary client experience that delivers tremendous VALUE will be the most successful. As and infusion user, I believe they put on a killer event and reinforced their promise to deliver on client experience. As an example, Infusionsoft was a small 5-person startup company 7 years ago. Like many startups in their space, they faced competition from industry heavy weights like sales force, and a variety of other CRM and email marketing systems. They have oriented their entire culture around solving the specific challenges small business owners face during their sales process, including lead generation, lead/customer management, email marketing, and more. They've done a great job at aligning their solutions to the specific challenges of their niche market, small business owners doing between 300,000 to 15 million in sales that are wasting precious time and opportunities for additional revenues by not having automation in their sales process. Great event. Great company. Lot's of great things ahead for IS and their users. Ivana, great points about Infusionsoft. I also attended the event, and the biggest takeaway to me was pretty simple: companies that provide an extraordinary client experience that delivers tremendous VALUE will be the most successful. As and infusion user, I believe they put on a killer event and reinforced their promise to deliver on client experience.

As an example, Infusionsoft was a small 5-person startup company 7 years ago. Like many startups in their space, they faced competition from industry heavy weights like sales force, and a variety of other CRM and email marketing systems. They have oriented their entire culture around solving the specific challenges small business owners face during their sales process, including lead generation, lead/customer management, email marketing, and more. They’ve done a great job at aligning their solutions to the specific challenges of their niche market, small business owners doing between 300,000 to 15 million in sales that are wasting precious time and opportunities for additional revenues by not having automation in their sales process.

Great event. Great company. Lot’s of great things ahead for IS and their users.

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