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	<title>Strategy Stew &#187; Book Works</title>
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	<description>Practical Marketing Strategies for Small Business</description>
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		<title>Find a Good Cause To Support That Builds Your Brand</title>
		<link>http://www.strategystew.com/2010/03/25/find-a-good-cause-to-support-that-builds-your-brand/</link>
		<comments>http://www.strategystew.com/2010/03/25/find-a-good-cause-to-support-that-builds-your-brand/#comments</comments>
		<pubDate>Thu, 25 Mar 2010 11:47:56 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Book Works]]></category>
		<category><![CDATA[Author]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[E-Myth]]></category>
		<category><![CDATA[John Jantsch]]></category>
		<category><![CDATA[John Warrillow]]></category>
		<category><![CDATA[Philanthropy]]></category>
		<category><![CDATA[Shopping]]></category>
		<category><![CDATA[Small business]]></category>

		<guid isPermaLink="false">http://www.strategystew.com/?p=755</guid>
		<description><![CDATA[

Some people are just naturally philanthropic.  They volunteer, they give their time helping others and are always involved in a charity.  This is a good thing.  I&#8217;ve just never been drawn to something like that.  At least not yet.  But when I saw this latest blog post from John Warrillow, author of &#8220;Built to Sell&#8221; [...]]]></description>
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		<title>Join Me On John Assaraf&#8217;s Inner Game Program Journey</title>
		<link>http://www.strategystew.com/2010/03/24/join-me-on-john-assarafs-inner-game-program/</link>
		<comments>http://www.strategystew.com/2010/03/24/join-me-on-john-assarafs-inner-game-program/#comments</comments>
		<pubDate>Wed, 24 Mar 2010 12:28:37 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Book Works]]></category>
		<category><![CDATA[Alternative]]></category>
		<category><![CDATA[Brain]]></category>
		<category><![CDATA[Conditions and Diseases]]></category>
		<category><![CDATA[Health]]></category>
		<category><![CDATA[Neurological Disorders]]></category>
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		<category><![CDATA[Trauma and Injuries]]></category>
		<category><![CDATA[United States]]></category>

		<guid isPermaLink="false">http://www.strategystew.com/?p=749</guid>
		<description><![CDATA[Over the last year or so, I&#8217;ve written a variety of articles driving readers to stop moaning and start marketing.  And while I&#8217;ve provided a variety of how-to tips of actually HOW TO stop moaning and get yourself into marketing action, I don&#8217;t think I&#8217;ve addressed the real driver behind the moaning &#8212; our brain.

See [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Self-Promotion for Introverts® Holds Marketing Insight for Everyone</title>
		<link>http://www.strategystew.com/2010/02/12/self-promotion-for-introverts-holds-marketing-insight-for-everyone/</link>
		<comments>http://www.strategystew.com/2010/02/12/self-promotion-for-introverts-holds-marketing-insight-for-everyone/#comments</comments>
		<pubDate>Fri, 12 Feb 2010 15:13:01 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Book Works]]></category>
		<category><![CDATA[Books]]></category>

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I few months ago, I reviewed &#8220;Self-Promotion for Introverts®: The Quiet Guide for Getting Ahead.&#8221;  And yesterday, I did a recorded interview with Nancy Ancowitz, the author, for my soon-to-be-launched book segment on DIYMarketers.com.
Even though I&#8217;m a flaming extrovert, the title of this book had me completely hooked.  You see, while I may prefer to [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Use Your Right Brain to Compete in Today&#8217;s Economy</title>
		<link>http://www.strategystew.com/2009/07/07/use-your-right-brain-to-compete-in-todays-economy/</link>
		<comments>http://www.strategystew.com/2009/07/07/use-your-right-brain-to-compete-in-todays-economy/#comments</comments>
		<pubDate>Tue, 07 Jul 2009 12:47:57 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Book Works]]></category>
		<category><![CDATA[Books]]></category>
		<category><![CDATA[A Whole New Mind: Why Right-Brainers Will Rule the Future]]></category>
		<category><![CDATA[Author]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Dan Pink]]></category>
		<category><![CDATA[Marketing strategy]]></category>
		<category><![CDATA[Small business]]></category>
		<category><![CDATA[Small Business Trends]]></category>
		<category><![CDATA[Whole New Mind]]></category>

		<guid isPermaLink="false">http://www.strategystew.com/?p=516</guid>
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I&#8217;ve just finished the book &#8220;A Whole New Mind: Why Right-Brainers Will Rule the Future,&#8221; by Daniel Pink.  You&#8217;ve probably heard that name before because he&#8217;s also the author of &#8220;Free Agent Nation.&#8221;  You can read my book review on Small Business Trends today.
One of the big things that this book brought out was a [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Applied &#8220;Buyology&#8221; 101</title>
		<link>http://www.strategystew.com/2008/11/03/applied-buyology-101/</link>
		<comments>http://www.strategystew.com/2008/11/03/applied-buyology-101/#comments</comments>
		<pubDate>Mon, 03 Nov 2008 14:02:34 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Book Works]]></category>
		<category><![CDATA[Brand]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Buyology]]></category>
		<category><![CDATA[Buyology: Truth and Lies About Why We Buy]]></category>
		<category><![CDATA[Martin Lindstrom]]></category>
		<category><![CDATA[Small business]]></category>
		<category><![CDATA[Unique selling proposition]]></category>
		<category><![CDATA[Waffle House]]></category>

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About a month ago I received an e-mail from my new friend Martin Lindstrom asking me to review his latest book &#8220;Buyology.&#8221;  Needless to say I was thrilled!
I&#8217;m still reading the book and will do a full review as part of my Book Review Series on Small Business Trends. In the meantime, I thought [...]]]></description>
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		<title>How to Create Irrisistable Messages for Your Marketing Kit</title>
		<link>http://www.strategystew.com/2008/02/20/how-to-create-irrisistable-messages-for-your-marketing-kit/</link>
		<comments>http://www.strategystew.com/2008/02/20/how-to-create-irrisistable-messages-for-your-marketing-kit/#comments</comments>
		<pubDate>Wed, 20 Feb 2008 12:27:53 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Book Works]]></category>
		<category><![CDATA[Books]]></category>
		<category><![CDATA[Getting and Keeping Customers]]></category>

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		<description><![CDATA[
When Anita Campbell, small business insider,  told me she was looking for an article on Marketing Kits, I jumped at the opportunity to participate with her and HP on this collaboration.
What I wanted to do here &#8211; for those of you that are hopping over from smallbiztrends is to give you a little more meat [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>A Marketing Rule a Day, Keeps the Competition Away</title>
		<link>http://www.strategystew.com/2008/01/19/a-marketing-rule-a-day-keeps-the-competition-away/</link>
		<comments>http://www.strategystew.com/2008/01/19/a-marketing-rule-a-day-keeps-the-competition-away/#comments</comments>
		<pubDate>Sat, 19 Jan 2008 13:47:06 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Book Works]]></category>

		<guid isPermaLink="false">http://www.strategystew.com/?p=123</guid>
		<description><![CDATA[ It&#8217;s been a long time since I&#8217;ve posted anything.&#160; And I&#8217;m sorry.&#160; The holidays and beginning-of-the-year client projects have kept me away from the &#34;pad.&#34;
One of my new activities in 2008 is going to be doing book reviews for Small Business Trends.&#160; I&#8217;m so excited about this opportunity because it allows me to feed [...]]]></description>
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