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	<title>Strategy Stew &#187; Shopping</title>
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	<description>Practical Marketing Strategies for Small Business</description>
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		<title>How a Basic Sketch Book Helped Focus My Positioning Strategy</title>
		<link>http://www.strategystew.com/2010/06/14/how-a-basic-sketch-book-helped-focus-my-positioning-strategy/</link>
		<comments>http://www.strategystew.com/2010/06/14/how-a-basic-sketch-book-helped-focus-my-positioning-strategy/#comments</comments>
		<pubDate>Mon, 14 Jun 2010 23:55:39 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
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		<description><![CDATA[I&#8217;ve gotten all kinds of good advice lately &#8212; but this little piece of insight has really helped me tighten up my positioning and differentiation strategy in an unexpected way. Patti Renner (That Landing Page Lady) is my FAVORITE copywriter. Â And for good reason &#8212; she has these low-tech, low-cost ways of getting into the [...]]]></description>
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		<title>Find a Good Cause To Support That Builds Your Brand</title>
		<link>http://www.strategystew.com/2010/03/25/find-a-good-cause-to-support-that-builds-your-brand/</link>
		<comments>http://www.strategystew.com/2010/03/25/find-a-good-cause-to-support-that-builds-your-brand/#comments</comments>
		<pubDate>Thu, 25 Mar 2010 11:47:56 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
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		<category><![CDATA[E-Myth]]></category>
		<category><![CDATA[John Jantsch]]></category>
		<category><![CDATA[John Warrillow]]></category>
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		<description><![CDATA[Some people are just naturally philanthropic. Â They volunteer, they give their time helping others and are always involved in a charity. Â This is a good thing. Â I&#8217;ve just never been drawn to something like that. Â At least not yet. Â But when I saw this latest blog post from John Warrillow, author of &#8220;Built to Sell&#8221; [...]]]></description>
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		<title>Resources on How to Differentiate and Position Yourself WITHOUT Dropping Your Prices</title>
		<link>http://www.strategystew.com/2008/11/29/resources-on-how-to-differentiate-and-position-yourself-without-dropping-your-prices/</link>
		<comments>http://www.strategystew.com/2008/11/29/resources-on-how-to-differentiate-and-position-yourself-without-dropping-your-prices/#comments</comments>
		<pubDate>Sat, 29 Nov 2008 12:28:06 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Books]]></category>
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		<description><![CDATA[Don&#8217;t fall into the trap of lowering prices just because the economic situation gets tight.Â  I ran into this quote from Rafi Mohammed and I think it&#8217;s spot on: Over-the-top profits come from developing unique, hard to copy, products that customers value. This is why pharmaceuticals rank as the most profitable industry in the Fortune [...]]]></description>
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